By Damian Grace, Stephen Cohen

Business Ethics 4e examines the more and more topical topic of commercial ethics, and the way company should still function whereas upholding societys expanding call for for moral and social accountability. This e-book could be worthwhile to scholars taking a enterprise measure. It examines not just what ethics are but additionally how they relate to varied universal company occasions, illustrated through up to date case experiences and present examples.

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But then, within legally acceptable parameters, the construction times and costs of the competitors would increase once the jobs were 37 38 BUSINESS ETHICS under way. This, of course, had been anticipated by those competitors. To protect its virtues of honesty and integrity (to protect its ethical behaviour) in this atmosphere, the company decided to offer a bond along with its quotes. The company said to its clients, ‘If we fail to deliver in terms of time and costs, the bond is forfeit. 53 The result was that the company successfully protected its moral behaviour and, with the augmentation of that ethical behaviour, turned its virtues into a benefit for the company’s bottom line.

This differs from position 3 in that something extra is required here in order to prevent the ethical behaviour from actually being detrimental to self-interest. Here it is a matter of engineering protection for the ethical behaviour (creating a situation in which the ethical behaviour will, in fact, be good for business), not merely publicising its existence. In position 3, it is the ethical behaviour itself that can be promoted in such a way that it serves self-interest. In this case, however, it is not only a matter of promotion; it is also a matter of augmentation or protection.

This, of course, had been anticipated by those competitors. To protect its virtues of honesty and integrity (to protect its ethical behaviour) in this atmosphere, the company decided to offer a bond along with its quotes. The company said to its clients, ‘If we fail to deliver in terms of time and costs, the bond is forfeit. 53 The result was that the company successfully protected its moral behaviour and, with the augmentation of that ethical behaviour, turned its virtues into a benefit for the company’s bottom line.

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